Tuesday, November 06, 2007

The Great Challange Ahead to Retailers in India!!  


A Few Facts that Jerked my Mind:

Fact A: US online apparel sales

According to one estimate, US online apparel sales (including accessories and footwear) reached $18.3 billion in 2006 and replaced computer hardware/software as the largest online retail category i.e a 31% increase over the previous year. However, US online apparel sales constitutes only 8% of the total transactions, many optimist online marketing experts expects the figure to grow in future.

Fact B: US consumer package goods (CPG)

The food and beverage category now leads the US consumer package goods (CPG) industry in online advertising, but in 2006 it still spent only a little over 2% of its total $8.6 billion advertising spending budget online. The CPG Online report analyzes the online spending trends of one of the largest and most influential advertising categories. Representing a large part of the category, food and beverage advertisers cut spending in every major media last year—except the Internet, and eMarketer estimates they will spend $288 million advertising online in 2007, a 36.6% increase over last year.

eMarketer estimates that US retail e-commerce sales (excluding travel) will reach $131 billion this year. As the online channel matures, from now to 2011, the annual average growth rate will slow to 17.5% (contrasting 24.7% reported in the period 2003-05), and increased spending by existing online buyers–rather than new buyers coming online–will be the driving factor.

However, if you see the report as a whole there are still great day ahead for the online marketers.

According to another report on total online population countrywide US Online User penetration is only 63%, Germany 47.8%, followed by other emerging markets like China- 10.2% , India-2.3%. In my country India, where total Credit Card penetration is not more than 2% on the date, but the percentage hopefully to increase by 10% in next course of 5-7 years, followed by extensive Micro-Credit Financing by NBFCs. Increased issue of Credit Cards, more research and implementation of internet security provisions will definitely boost the online transactions in developing countries like India and China, worldwide in overall…

India bears great potentiality into the future, where the real consuming class/ the middle class people is to hit 63% of the total population by 2011. Luxury, Consumer Durable, Electronics, and Jewelry are among the hot favorites in the online tray of these burgeoning Middle-Class Consumers. These class of people bears large propensity to consumption. Specially, in the metropolies (where retail markets like Pentaloon & BigBazar is available) the middle-class spending lavishly on luxury and household goods. The giant retail chains like Petnaloon has even camouflaged recently on Cyber Media by introducing FutureBazar.com. In the next 3-5 years I guess, FutureBazar.com will even bit eBay.in on total volume of online transactions.

So I think, there is every possibility for a small retailer or whole-seller to nab the market from the clutches of the Big Retail Chains, by implementing technology driven sales, adding value addition in services. By the word technology driven sales, I beg your notice to the Online Marts like- US-Canadian Gift & Flower Site Sendluv.com . Sebdluve.com provide need-based sales to its customers, shipping and typically provide concessions on costlier gift items too.

Attention small business owners. If you own a small business that is primarily run on the internet, and have been searching for a company that will enable you to use reliable and easy to use shopping cart software. Ashopcommerce.com is an ecommerce company that provides shopping cart software amongst other services.Ashopcommerce.com not only provides the shopping cart software for your company. They also offer design services such as logo design, homepage design and standard website design. So you don’t have to worry about designing your site which happens to be a common problem most business owners run into.Ashopcommerce.com also allows you to choose from Shopping cart software pricing depending on your company websites popularity.

Sendluv.com is just an example from large list of online marts. But if you think, you have competitive advantage on your products over the tycoons; you need to choose a Shopping cart software to start selling online. Ashop Commerce provides a turn-key ecommerce solution with it's revolutionary online store building software. http://www.ashop.com.au/ provide you the best solution to establish a world class-Search Engine friendly but easy to set up complete operational storefront. Ashop is accredited many awards for providing the complete solution to host shopping cart software. Its key feature includes- World-Class easy to set-up solution, Complete Inventory Control and management solution, Category wise/product based report, customizable daily sales reports, to issue customer centric discounts and gift certificates, bulk order processing, low hosting cost, integrated with major banks and to gateways and third party processors including PayPal. The software is easy to use no knowledge of html is required. They also offer a free user manual, tutorial movies and knowledge base. Ashopcommerce.com also provides free technical support through email, phone, or online chat service. If you still aren’t convinced then try their free trial.

And many more on….

Links to this post

What next?

You can also bookmark this post using your favorite bookmarking service:

Related Posts by Categories

6 comments: to “ The Great Challange Ahead to Retailers in India!!

  • 8:03 AM, September 28, 2007  

    Great blog! You really have some good info here.
    If you'd like to trade links let me know.
    Thanks, Sarah

  • 12:05 AM, September 29, 2007  

    The most resourceful blogs are ones that give away a ton of information, so thanks for putting up your site. I've just seen how a Top marketer reveals revolutionary formula of how to create instant, powerful, irresistible offers that sell 477% more affiliate products with just a few minutes of work, and how to recreate it for yourself instantly. home based business

  • 12:38 PM, December 12, 2007  

    I'm not a regular at your site but I've read enough to know that The best ezine Blog is about making money and I appreciate that...

    Hello, my name is Mark Herre, I am the Promotional Product Affiliate Manager for Namifiers, LLC. I want to briefly share with you a simple success story in making money that happened earlier this December and how I paid that affiliate $408.37 in commission for a single order at 12% commissions that stemmed from one phone call. The customer got the quality product they were looking for and received a handsome commission check for simply hosting a link on their website and placing a call for some custom vinyl banners, lanyards and name tags.

    Gratefully, this affiliate's story is a common one and I can only wish this same story for yourself every month. As an affiliate and a blog poster if you sign up today and create a blog posting about this success story I will not only get you the $15 sign up bonus but also pay you $15 per *approved posting(s) on your blog in affiliate payout credit. That's $30 to start and you don't even have to make a sell off your site or referral pool. *TOS of approved postings just have to run by me first before I will credit your account a $15 bonus, 1/per month.

    FYI, Namifiers is the leading United States onshore manufacturer of identification and promotional items like lanyards, nametags, badge holders, banners, gifts, screen printed apparel, and custom embroidery. However, you may not be aware that we also create income opportunities for people around the globe with a very simple online affiliate program. I am very passionate about our affiliate program because I consistently see it perform for the people that sign up. My job is to make the whole process seamless for you, and I invite you to consider this a value that you could add to your website, blog or your rolodex.

    For a limited time, we are offering a $15 Sign-up Bonus for those who sign up for the program. I have included the details of our Affiliate Program here. If this is something that fits your model, email or call me today, I can answer any questions and help you with the setup.

    Benefits of Our Affiliate Program with Fusionquest
    1) No Limits On Monthly Payouts - (our services appeal to every recognizable industry)
    2) Generous Compensation
    - 5¢ for every qualified click
    - 12% commissions on resulting sales and recurring sales
    - Extra bonuses available based on performance
    - For a limited time, get a $15 bonus, just for signing up.
    3) Our products and services appeal to every recognizable industry, which means will improve your visitor experience on your website or blog.

    Mark Herre
    Namifiers Affiliate Program
    Toll Free - 800-470-6970, Ext. 189

    ps. I'd like to add that I'm a webmaster by trade and a blogger at many sites including blog.namifiers.com and I know that you have your fingers in many influential circles and probably a lot more than me. I can only speak for myself, so I know that within my circle of friends and business acquaintances including my daughter's charter school, choir group and my wife's church groups, reading groups and my current and past clients that I get word of these organizations needs for ordering or the need of ordering ID promo products such as lanyards, badge holders, name tags and vinyl banners long before they place that order. My antenna goes up knowing that if I can refer to them the lowest price on these recognition products and they can have same-day shipping / services the day an order is placed that they are going to be pleased with their next purchase. Not to mention, I too get a handsome reward (12% commision paypal check) for having them place an order and get a 10% discount on their order by mentioning my affiliate ID. Please keep this in mind for yourself and you'll have Christmas bonus payouts every month this new year 2008.

  • 11:25 AM, December 21, 2007  

    Thank you for sharing your idea on investing in India. I would like to learn more about investing. However , is this a internet program or offline business. Give more info on the in /out of your programs.

  • 11:53 PM, September 07, 2008  

    I expect big consolidation in the retail space as global retailers cross boundaries and continents. Retailers would also focus on setting up new formats. Retail today is all about multi-formats. Wal-Mart in Mexico has six different formats catering to consumer segments, whereas Tesco in the US has both hypermarkets and convenience stores.
    Search Engine Submissions

  • 10:05 PM, October 30, 2008  

    As a top-rated company in the world of ecommerce, Infyecommercesolution has carved out a niche for itself and with the ecommerce solution provided by the company receiving accolades from clients all over the world, it has, in the true sense of the word, grown up to be a top-notch outsourcing software development company. For details on all the services provided by the company, visit http://www.infyecommercesolution.com.